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An artisanal brand needs artistic packaging

 

How do you take a home-made brand and increase your sales by sixty percent in five months, secure a brick and mortar retail bakery, and break into the big box stores? Badass branding, that's how.

 
 
 
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A HANDMADE BRAND SHOULD BE MADE BY HAND, duh.

 

When your creative director is a working artist, and employs artistic designers, the results are bona fide and get a consumer response unlike common corporate brands.

 
 
 Sweet Lydia's Badass Brand Pattern
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 Sweet Lydia's package design
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Badass Brands are Press-Worthy

 

When you have a badass brand you get featured on popular design blogs like TheDieline and Packaging of the World. Sweet Lydia's exposure and sales continue to increase every month.

 
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